The December holidays are upon us! We have some tips for your holiday social media schedule:
Identity is “the fact of being who or what a person or thing is”. Just like every person has an identity, every organisation has an identity too. We call this the organisation’s brand identity.
For a long time, Facebook was pretty much considered useless for B2B marketers. But is it worthwhile to use Facebook for B2B marketing?
Marketing is marketing, regardless of who you’re selling to, right? Well, not exactly.
“Ignoring online marketing is like opening a business but not telling anyone.” – Unknown.
Blogging is one of the best ways to get your business recognised, whether by people or by search engines.
Millennials are lazy, entitled, and narcissistic. They want participation trophies, still live with their parents, expect free food and bean bags…or so we are told. But, honestly, who are they really?
“We have technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people.” – Pierre Omidyar, Founder of Ebay
“Great, I’m killing all the trees again”, you think to yourself as you print those 8000 flyers your manager requested for another marketing campaign. “Why don’t they just listen to me and go paperless? What will happen when there are no trees left?”
It’s important to remember that, although you want to get your products or services out there, social media still remains a social platform where you meet and greet individuals.
From the outside, social media marketing may seem relatively easy and hassle free. However, in order to run a successful social media strategy, it’s important that certain elements are put into place in order to turn the average social media campaign into a successful and even memorable marketing journey.